56 East 66th Street 

56 East 66th Street showcases the complete re-imagination of a premiere NYC listing, situated between Park and Madison Avenue, a block-and-a-half from Central Park on one of the Upper East Side’s most prized tree-lined streets. The current townhouse is renovation-ready complete with Landmarked approved plans by the award-winning international architecture and design studio, SPAN Architecture. SPAN Architecture’s design has transformed this historic townhouse into a modern gem in Manhattan’s coveted Lenox Hill neighborhood.

Bespoke Marketing worked intimately with SPAN Architecture to bring their designs to life through photo-realistic renderings. A sound branding application was created for the notable address and carried across multiple touchpoints while sister organization, Bespoke Real Estate, represented the listing.

 

The Scope

A Bespoke Art

brand identity
messaging
copywriting
Collateral design
photography
RENDERING / INTERACTIVE VR
Print production

The Bespoke Method

marketing strategy
competitive analysis
data & research
social media
advertising
email marketing
DISTRIBUTION

Bespoke Access

UHNW NETWORK & DATABASE
BESPOKE MAGAZINE
influencer & brand partnerships

 
1_56East66thStreet_HR.jpg
5_56East66thStreet_HR.jpg
3_56East66thStreet_HR.jpg
4_56East66thStreet_HR.jpg
2_56East66thStreet_HR.jpg
56 E. 66th Street_Spread-2.jpg
 

 

Let’s Get to Work